Vera Bradley Recalls Bear Ring Rattles and Bunny Toys Due to Choking Hazard

Recall Date
2014-03-19
Manufacturer
Vera Bradley Designs Inc., of Fort Wayne, Ind.
Units Affected
About 98,000

Products Involved

Vera Bradley Bear Ring Rattles and Bunny Stuffed Toys

Hazard

The pom-pom tail can detach from the body of the bear rattle and the bunny, posing a choking hazard to young children.

Remedy

Consumers should immediately take them away from young children and stop using these recalled products and return them to Vera Bradley for a full refund.

Reported Injuries

Vera Bradley has received two reports that the pom-pom tail detached from the product. No injuries have been reported.

Sold At

Vera Bradley retail stores, department stores and specialty gift shops and online at www.verabradley.com and other online stores from September 2012 to January 2014 for between $12 and $19.

Manufactured In

China

Full Recall Description

This recall involves all Vera Bradley Bear Ring Rattles and Bunny stuffed animal toys. The products are made of cotton and fleece. The bear ring rattle has a white teddy bear head, arms attached to an O-shaped body with a green, blue, brown and pink crisscross pattern design rattle. The bear ring rattle measures about 4.25 inches in diameter. The bunny is 10 inches tall from the top of its head to the bottom of its foot and was sold in three printed patterns. The "Bunny in Lilli Bell" has green vines with pink and orange flowers on the body, limbs and the back of the ears. The "Bunny in Lola" has a crisscross geometric pattern on the arms, legs and ears of the white headed bunny with a floral print body. The "Bunny in Tutti Frutti" has a green with a pink and yellow floral printed pattern fabric covering whole body. All of the recalled rattles and bunnies have a white pom-pom tail on the back of the item. The name Vera Bradley is marked on a tag attached to each item along with the following serial numbers: Item Pattern Serial No. Bunny Lola 007590013357145 Bunny Lillie Bell 0000630012803140 Bunny Tutti Frutti 0000630012803142 Bear Ring Rattle Lola 007590013234135

Data source: U.S. Consumer Product Safety Commission (CPSC) via SaferProducts.gov.

For the most current recall information, check directly with CPSC or the manufacturer.

Last verified: 2026-03-28